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The Studio
The Studio

Where creative vision

Where creative vision

Where creative vision

meets conversion

meets conversion

meets conversion

Strategic Shopify design and email marketing for creative product brands that are ready to grow.

Strategic Shopify design and email marketing for creative product brands that are ready to grow.

The store that got you here won't get you where you're going

The store that got you here won't get you where you're going

Your brand's taking off, but your website hasn't caught up: confusing navigation, product pages that don't convert, a look that doesn't reflect what your brand has become. You need a website that carries the sale


Every visitor who lands and clicks away is a sale you worked hard to lose. All those ads? You know they're burning money when your bounce rate says so.


You don't need to redesign it yourself. You need someone who's done it before to take it off your plate and get it right.

Your brand's taking off, but your website hasn't caught up: confusing navigation, product pages that don't convert, a look that doesn't reflect what your brand has become. You need a website that carries the sale


Every visitor who lands and clicks away is a sale you worked hard to lose. All those ads? You know they're burning money when your bounce rate says so.


You don't need to redesign it yourself. You need someone who's done it before to take it off your plate and get it right.

As a designer who's worked on all sides of growing e-commerce brands, I know that more unique your brand is, the more staying-power you have.

What success looks like

for my clients

for my clients

What success looks like

for my clients

Gif of altnerating Shopify websites
Gif of altnerating Shopify websites

The fashion brand

sponsors women in Central America and now sells in major retailers including Anthropologie

The fashion brand

sponsors women in Central America and now sells in major retailers including Anthropologie

The planner company

turned her beautiful handmade designs into a thriving business that helps women organize their busy lives

The planner company

turned her beautiful handmade designs into a thriving business that helps women organize their busy lives

The antique curator

sources splendid relics directly from French markets and sells them online and in antique markets

The antique curator

sources splendid relics directly from French markets and sells them online and in antique markets

These entrepreneurs get to focus on creating, curating, and building meaningful businesses while their websites and email systems handle the selling.

These entrepreneurs get to focus on creating, curating, and building meaningful businesses while their websites and email systems handle the selling.

These female founders get to focus on creating, curating, and building meaningful businesses while their websites and email systems handle the selling.

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    Guten Tag

    Halò

    Γειά σου

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    Բարեւ

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    你好

Building websites and emails that make it easy to click Add to Cart.

Hi, I'm Kari. I'm an ecommerce designer with 10+ years of background in copywriting and design. I started out writing for brands like eBay, Staples, and Overstock, and moved into consultancy and web design. After working in Shopify agencies, I've restarted Freshly Launched to work directly with founders and creators who know that they need more than a beautiful storefront to move products.

I can tell you whether a page looks right and whether the email behind it is actually built to convert, because I've built both, for real brands, with real numbers behind them. Like the $21K+ in revenue in the first two weeks post-launch for one client, or the

If what you need is a designer and email strategist who understands revenue because she's built the systems that move it, that's exactly what I do.

Kari Freshly Launched Shopify and email designer
Kari Freshly Launched Shopify and email designer

Over a decade of making it happen

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Completed Projects

Let's build something beautiful

Ready to transform your vision into sustainable, profitable growth?

floating pixelated flower
floating open tube of lipstick

Let's build something beautiful

Ready to transform your vision into sustainable, profitable growth?

Let's build something beautiful

Ready to transform your vision into sustainable, profitable growth?

floating pixelated flower
floating open tube of lipstick
  • dark green beauty social post
  • heritage italian branding on a scooter
  • jewelry email design saying "luxurious layer"
  • bright coral and neon yellow beauty SALE ad
  • colorful collage portrait of women
  • aesthetic gen z beauty social post
  • high contrast restaurant social media post

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Follow our Substack for design inspiration and behind the scenes

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Follow our Substack for design inspiration and behind the scenes

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